On February 4, 2004 Mark Zuckerberg founded “The Facebook” originally located at “thefacebook.com.” Today this social networking site (once only accessible to Harvard University students) has dropped “The” from it’s name and is now one of the most popular, privately owned, free access sites around. In a 2006 study conducted by the Student Monitor, Facebook was named the second most popular thing by undergraduates, tied with beer and only ranked lower than the iPod.
Facebook’s popularity has taken the therapy recruiting industry by storm. What better way is there for a Recruiter to keep track of their prospects than by sending them messages and sharing photos with them and all of those other things? Its appeal is both obvious and rather subtle. My wife is a great example of someone who I would never have expected to latch on to concept, but Facebook’s clean design and classy upmarket feel wasn’t something that even she could resist.
Today, I’m proud to announce that I have more than 100 Facebook friends. Well….probably not really because a lot of them I’ve never even talked to – but they are on my list. I also notice if someone with over 1,000 friends “unfriends” me (some people prefer the term de-friending); it actually hurts my feelings now. If they have less than 50 friends then at least I know they are probably trying to limit it to their intimates.
I’ve also learned a few things about Facebook etiquette. If someone pokes you – you don’t run over to their house with a baseball bat. Also, don’t post pictures of yourself drunk at last Saturday night’s party for everyone to see (especially your boss).
It seems like for the most part there are no secrets on Facebook. People tend to use their real names, age, sex, whereabouts, romantic interests, and institutional affiliations. You see, on Facebook everyone knows you’re a dog – so it’s ok! That’s probably why Facebook’s fastest growing demographic consists of people 35 and older. 
Here is one of my Facebook profile pictures for your enjoyment.
Medical Methods has just recently started a public page on Facebook. It’s a nice way for us to build a database and community of therapists, send them news updates, provide links, and other information. It’s free and easy to join.
Just go to http://www.facebook.com/home.php?#/pages/Jacksonville-FL/Medical-Methods/42483587267?ref=mf and register yourself as a fan.
I hope to see you online.
Your Friend (maybe),
Dean Medley
Vice President of Recruiting
Medical Methods Healthcare Recruiting
904-398-4133 Office
904-398-4148 Fax
904-705-3552 Mobile
877-990-0090 Toll Free
dean.medley@medicalmethods.net
www.medicalmethods.net